Article
Hermès US Price Increase May 2025: Tariff Impact on Birkin, Kelly, and More
On May 5, 2025, Hermès implemented a new round of price increases across its United States boutiques, passing on the costs of additional US tariffs on European Union imports. The adjustment, which had been anticipated following the brand’s first-quarter results, affected every product category, from handbags to ready-to-wear. While some prices began to shift as early as May 1, most items retained their previous pricing for a few extra days, giving shoppers a final opportunity to purchase at the earlier levels.
The tariff-driven adjustment ranged from 3.4% to 7.1% across all products. Handbags saw an average increase of 5.1%, though the exact percentage varied by style and leather. For instance, the Birkin 25 in Togo rose 5%, from ,100 to ,700—a 0 jump. This is particularly notable as the Birkin 25 has now climbed nearly 30% since 2020.
Kelly styles followed a similar pattern, with most models rising in line with the average. Exotic versions experienced steeper hikes: the Mini Kelly in Lizard increased 5.1% to ,600, while the studded Mini Kelly Clouté climbed 6.6% to ,200.
US Hermès Handbag Price Increase 2025
The table below details the updated prices for popular handbag styles, effective May 5, 2025. All prices are in US dollars.
| Style | Leather | May 4, 2025 ($) | May 5, 2025 ($) | % Increase |
|---|---|---|---|---|
| Mini Kelly 20 | Epsom | 10,000 | 10,500 | 5% |
| Mini Kelly 20 | Epsom Electrum | — | 10,700 | — |
| Mini Kelly 20 | Box | — | 14,500 | — |
| Mini Kelly 20 | Ostrich | — | 18,600 | — |
| Mini Kelly 20 | Teddy | — | 21,800 | — |
| Mini Kelly 20 | Lizard | 23,400 | 24,600 | 5.1% |
| Mini Kelly 20 | Cloute | 27,400 | 29,200 | 6.6% |
| Mini Kelly 20 | Matte Gator | — | 42,400 | — |
| Kelly Quelle Idole | Swift | — | 14,800 | — |
| Kelly 25 | Epsom | — | 13,200 | — |
| Kelly 25 | Epsom Electrum | — | 13,500 | — |
| Kelly 25 | Chevre Sellier | — | 13,500 | — |
| Kelly 25 | Himalayan Retourne | — | 98,200 | — |
| Kelly 25 | Midas | — | 114,000 | — |
| Kelly 25 | Midas Croc | — | 153,000 | — |
| Kelly 28 | Togo Retourne | — | 13,300 | — |
| Kelly Pochette | Swift | — | 7,650 | — |
| Kelly Pochette | Matte Gator | — | 28,300 | — |
| Kelly Danse | Evercolor | — | 9,450 | — |
| Kelly Elan | Box | — | 14,300 | — |
| Kelly Jump | Ostrich | — | 24,000 | — |
| Birkin 20 | Bouclerie Moderne | — | 26,400 | — |
| Birkin 20 | Rainy Day | — | 36,700 | — |
| Birkin 25 | Togo | 12,100 | 12,700 | 5% |
| Birkin 25 | Epsom | — | 13,300 | — |
| Birkin 25 | Swift | — | 13,300 | — |
| Birkin 25 | Barenia Faubourg | — | 13,900 | — |
| Birkin 25 | Lizard | — | 32,000 | — |
| Birkin 25 | Matte Gator | — | 55,600 | — |
| Birkin 30 | Togo | 13,300 | 13,900 | — |
| Birkin 30 | Box Sellier | — | 20,000 | — |
| Shoulder Birkin Light | Evercolor | — | 15,800 | — |
| Constance Elan | Epsom | — | 12,200 | — |
| Constance Elan | Croc | — | 42,200 | — |
| Constance C1-24 | Niloticus Lizard | — | 26,300 | — |
| Constance to Go | Croc | — | 24,000 | — |
| Mini Lindy | Clemence | 7,950 | 8,350 | 5% |
| Mini Lindy | Touch Croc | — | 13,100 | — |
| Mini Lindy | Croc | — | 36,000 | — |
| Lindy 26 | Clemence | — | 9,900 | — |
| Picotin Micro | Matte Gator | — | 24,900 | — |
| Picotin Micro | Ostrich | — | 11,000 | — |
| Picotin 18 | Clemence | — | 3,725 | — |
| Picotin 22 | Clemence | — | 4,025 | — |
| Evelyne TPM | Clemence | 2,300 | 2,425 | 5.4% |
| Evelyne TPM | Neo Officier Swift | — | 3,425 | — |
| Evelyne 23 | Clemence | — | 4,100 | — |
| Bolide on Wheels | Epsom | — | 19,400 | — |
| Bolide 1923 Mini | Evercolor | — | 6,900 | — |
| Plume Mini | Chevre | 7,450 | 7,800 | 4.7% |
| Roulis Mini | Evercolor | — | 9,500 | — |
| Bride a Brac PM | — | — | 740 | — |
| Della Cavalleria Elan | Epsom | 7,650 | 8,050 | 5.2% |
| Mini Della Cavalleria | Epsom | — | 7,400 | — |
| Herbag Zip cabine | Canvas & Hunter | 4,675 | 4,950 | 5.9% |
| Kelly Depeches 25 Pouch | Woolycot & Togo | 9,850 | 10,300 | 4.7% |
| Videpoches | Togo | 3,775 | 3,975 | 5% |
| Balusoie | Silk & Hunter | 2,825 | 2,950 | 4.4% |
| Pursangle Tote Bag | Military, Clemence & Wooly | 4,325 | 4,525 | 4.6% |
| Steeple 25 | Canvas & Swift | 5,400 | 5,650 | 4.6% |
| Garden Party pockets | Canvas & Negonda | 7,550 | 7,950 | 5.3% |
| Neo Medor Clutch | Chamkila | 12,000 | 12,600 | 5% |
| Neo Garden Party 23 | Military Canvas & Negonda | — | 2,875 | — |
| Neo Garden Party 23 | Negonda | — | 4,300 | — |
| Garden Party 49 | Military Canvas & Negonda | 5,600 | 5,900 | 5.4% |
| Jige Elan | Swift | — | 4,950 | — |
| Jypsiere Mini Bag | — | — | 9,100 | — |
| Geta | Chevre | 6,900 | 7,250 | 5.1% |
| P’tit Acron | Togo | — | 5,450 | — |
As shown, most handbags experienced increases between 4% and 6%, with exotics and studded models seeing higher adjustments.
Hermès Price Hike Hits All Métiers
The May 2025 increase affected every Hermès category, from footwear to fashion jewelry and accessories to small leather goods. Jewelry prices rose noticeably: the Amulettes Kelly Pendant went from ,050 to ,500 (5%), and the silver Farandole 160 necklace increased 4.8% to ,725. Other fine pieces, such as the Adage Pendant Earrings and Kelly Gavroche Ring, saw similar increases of around 5%.
US Hermès Jewelry Price Increase 2025
| Style | Type | May 4, 2025 ($) | May 5, 2025 ($) | % Increase |
|---|---|---|---|---|
| Farandole 160 Necklace | Silver | 2,600 | 2,725 | 4.8% |
| Adage Pendant Earrings | Rose Gold & Diamonds | 31,800 | 33,400 | 5% |
| Kelly Gavroche Ring | Rose Gold & Diamonds | 11,200 | 11,800 | 5.4% |
| Kelly Clochette Necklace, small | Rose Gold | 11,100 | 11,600 | 4.5% |
| Kelly Chaine Bracelet, small | Gold | 7,500 | 7,900 | 5.3% |
| Ex-Libris Earrings, very small | Rose Gold | 1,850 | 1,950 | 5.4% |
| Kelly Ring | Silver & Diamonds | 7,000 | 7,350 | 5% |
| Clou d’H Dangle Earrings | Rose Gold | 5,600 | 5,900 | 5.4% |
| Chaine d’ancre Double Tour Bracelet, small | Rose Gold & Silver | 24,400 | 25,700 | 5.3% |
Footwear prices climbed between 4.2% and 5.4%. The Oran Sandal, for example, jumped 5.4% to 0, while the Oasis Sandal increased 4.6% to 0.
US Hermès Shoes Increase 2025
| Style | May 4, 2025 ($) | May 6, 2025 ($) | % Increase |
|---|---|---|---|
| Oasis Sandal | 870 | 910 | 4.6% |
| Chypre Sandal | 1,000 | 1,050 | 5% |
| Oran Sandal | 800 | 840 | 5.4% |
| Jet Sneaker | 1,200 | 1,250 | 4.2% |
| Bouncing Sneaker | 1,000 | 1,050 | 5% |
| Kiddy Slip-on Sneaker | 950 | 1,000 | 5.2% |
| Santorini Sandal | 940 | 990 | 5.3% |
Silks and belts saw comparable rises, mostly between 4% and 5.5%. The Kelly Pocket Belt increased 5.2% to ,025, and the Cashmere Shawl rose 5.5% to ,450.
US Hermès Silks & Belts Increase 2025
| Style | May 4, 2025 ($) | May 6, 2025 ($) | % Increase |
|---|---|---|---|
| Kelly Pocket Belt | 1,925 | 2,025 | 5.2% |
| Silk 90 | 590 | 620 | 5% |
| Double Face Silk 90 | 730 | 770 | 5.4% |
| Silk 45 | 275 | 285 | 3.6% |
| Twilly | 240 | 250 | 4.2% |
| Cashmere Shawl | 1,375 | 1,450 | 5.5% |
Ready-to-wear experienced the steepest hikes, with the Equestrian Jacket rising nearly 10% to ,000 and the Leather Bomber Jacket up 7.1% to ,500.
US Hermès Ready-to-Wear Increase 2025
| Style | May 4, 2025 ($) | May 6, 2025 ($) | % Increase |
|---|---|---|---|
| Equestrian Jacket | 9,100 | 10,000 | 9.9% |
| Chaine d’Ancre Jacket | 5,850 | 6,050 | 3.4% |
| Chaine d’Ancre Compose Jacket | 5,850 | 6,050 | 3.4% |
| Leather Bomber Jacket | 9,800 | 10,500 | 7.1% |
Will these US price hikes alter your shopping strategy, or simply prompt you to plan your next Hermès purchase in Paris? Regardless, the May 2025 adjustment marks another chapter in the brand’s evolving pricing landscape.
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